Marketing

Marketing38

In today's rapidly changing literary market, effective marketing is crucial. These articles aim to equip you with the tools to effectively promote your work and connect with your audience through branding, social media, and communication via email.

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Affordable Book Cover Strategies for Indie Authors

The Only Question is How: Sweat Equity or Actual Money? The book cover is the first impression potential readers will have of your work and is what stops them scrolling as they search for something new to read. Beside considerations of genre, title, niche, and tone, your most important question...

Author Branding: Essential Logo Design Tips

A logo is an asset that every author should consider having in their marketing repertoire. Your logo will be one of the key indicators of your brand. It will be one of the first things readers see when visiting your website or your social media profiles. When deciding on your...

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